How to Use Instagram to Promote Your Business

Instagram

CREATING A PROFILE AND PROMOTING YOUR BRAND ON INSTAGRAM It’s an overwhelming sense of pride knowing you swept a customer off their feet helping them find the perfect vehicle for their application and it’s ideal when you can seal that perfect deal with a solid handshake. Although these sweet deals will continue to serve as…

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Boosting Your Business Brand Through Infographics

Make a Lasting Impression with Infographics

SHOW YOUR CUSTOMERS EXACTLY WHAT YOU MEAN When it comes to grabbing the attention of your target audience, research tells us you have about eight seconds or less. It is important to immediately connect with your target audience by making a meaningful impact. One way to accomplish this is through the use of infographics. Infographics…

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How Hiring Millennials Elevates Your Commercial Vehicle Sales

KNAPHEIDE Dallas Round Rock

HOW A YOUTH MOVEMENT CAN DIVERSIFY YOUR COMMERCIAL SALES SKILLS There are more millennials entering the workforce than any generation. They represent 38 percent of today’s workforce and are expected to make up 75 percent of the total by 2025. They have a reputation of being harder to attain and retain but they bring characteristics…

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Recruiting and Training Young Commercial Vehicle Sales Professionals

Commercial Trucks in Stock

PLAN FOR THE FUTURE BY INVESTING IN YOUNG COMMERCIAL TRUCK SALES PROFESSIONALS The trend of the average age of the commercial truck sales consultant has become evident: most all are well into their late 50’s and 60’s. Recruiting and training the younger generation into commercial truck sales may prove to be not only a significant,…

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6 Ways for Commercial Vehicle Sellers to Find Prospective Customers

Prospecting Dealers

FIND NEW TRUCK CUSTOMERS WITH THESE PROSPECTING TIPS Prospecting has always been a hot topic with auto sales professionals. Everyone has their own opinions and methods to which they follow. Geography, market size, industries and customer demographics can all play a role as it relates to success with prospecting methods for commercial truck sales. Regardless…

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The Best Digital Marketing Channels for Commercial Vehicle Sales

Social Media

TIPS TO HELP MAXIMIZE YOUR COMMERCIAL TRUCK BUSINESS With so many digital marketing tools available, it’s not hard to see how one can get overwhelmed with where to start. Many commercial truck dealers have a fraction of the resources, both human and capital, to their counterparts in retail which can make digital marketing even more…

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Essential On-the-Job Safe Driving Tips

On-the-job Safe Driving Tips

Jobsite safety is something companies spend countless hours and dollars on to make sure their employees are adhering to guidelines and are safe at work. However, something that often gets overlooked is the need to practice safety guidelines in the vehicle when on the road and the jobsite. Some of these tips are observed Occupational…

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Industry Trade Shows You Shouldn’t Miss

Vocational Trade Shows

Trade shows enable you to get hands-on with cutting-edge tools and equipment as well as attend relevant educational sessions, all geared towards your vocation. Use the vocational list of trade shows below to explore trade shows applicable to the work you do. Agriculture National Farm Machinery Show – For over 50 years, the National Farm…

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The Best Places to List Work Trucks For Sale

4 tips to sell

What is your process of getting rid of an old work truck when it comes time to buy new? If you don’t have experience with this task it can become quite daunting. While getting rid of a commercial truck isn’t as simple as trading in a used car, the technologies of today have made it…

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Types of Lead Generating Online Advertising

Utilizing Digital Media for Lead Generation

World Social Media Day is Sunday, June 30 The buying process has changed. More than ever, we consult the internet before we make any sort of purchasing decision, whether it’s buying a product or hiring a contractor/service. So how can you utilize social media to generate and convert leads for your business? LEAD GENERATION ADS…

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