Archive for October 2024
5 Tips For Branding Company Vehicles
While branding your work truck and/or work van might seem like a minor opportunity to market your business, it might have a bigger impact than you’d think. You see, while the pandemic changed a lot, commutes for one, one thing remained the same – Americans being on the road. A lot. In fact, according to…
Read MoreStrong Work Truck Branding Sets Plumbing Company Apart
Customer Story: Alchemy Plumbing At Alchemy Plumbing, every detail counts – from its work truck solutions to its services and branding. And that’s why the Oregon-based plumbing company chose to add Knapheide KUVs to its fleet. The KUVs serve as more than just modes of transportation for Alchemy’s plumbers. They have been completely customized. The…
Read MoreWhy Brand Consistency Matters for Your Business
Your brand is more than just your company’s name, logo, trademark(s) and who you say you are, although those are all important aspects of it. Your brand also encompasses how consumers think and feel about your company, products and/or services and brand, otherwise known as brand perception. Why is Your Brand Important? Your brand is…
Read MoreWhat is a Commercial Vehicle?
Commercial Vehicle Definition Generally, a commercial vehicle is any motorized transportation used to provide mobile services, move cargo and/or carry passengers on behalf of a business, organization or government agency. Legally speaking, the Federal Motor Carrier Safety Administration for the United States defines them more specifically as “any motor vehicle used on a highway in…
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