The Best Digital Marketing Tools for Growing Your Business
While many still believe that “going digital” requires advanced skills or piles of cash, that’s no longer the case! In fact, it’s easy and requires as much or as little money as you want to get started. So, what are you waiting for? Check out the six digital tools below and get started setting your…
Read More5 Ways to Help Get Your Business Found Online
These days, it’s not enough to just have a website. After all, there are billions, yes, you read that right, BILLIONS, of web pages out there. And even though many of those pages have no relevance to your business’s site, they’re still your competition. Their content and make-up can make it challenging for search engine…
Read MoreHow to Manage Your Business’s Online Reputation
Your online reputation is crucial, when it comes to maintaining and growing your business. To your current and potential customers, it reflects the most important aspects of your business, like your values, customer service and product and service quality, and helps them determine if you’re a good fit for their needs. And whether you like…
Read More8 Tips for Winterizing Your Work Truck
Winter weather will be here before you know it. If you’re caught unprepared, the sub-zero temperatures, snow and ice will wreak havoc on your work vehicle and its systems. And we know it’s important that, whether your business operates one or one hundred work vehicles, you keep them all up-and-running. So, be proactive this year,…
Read MoreWhen to Spend Leftover Budget Funds on Work Vehicles
Well, it’s almost that time of year again. Year-end, that is. As it inches closer, you may be finding unused and available funds in your use-it-or-lose-it budget. Most will wait until the last minute, scrambling in the last month, and week even, to make their purchases. But, you may want to start early this year,…
Read MoreHow a Chamber of Commerce Membership Benefits Your Business
Are you looking for ways to enhance or expand your business(es)? While online avenues are certainly effective and popular, it’s important that you don’t overlook the value of your offline options. Whether you’re new to town or a staple of the community, consider joining your local chamber of commerce. Doing so can provide you with…
Read More5 Tips for Increasing Your Work Truck’s Fuel Economy
As costs of goods and services continue to rise, an increasing number of businesses and individuals are reviewing their spending more closely, looking for creative ways to reduce expenses. Traditionally, fuel has been seen as simply a necessity and “a cost of doing business.” But, what if you could reduce that cost by cutting down…
Read More3 Customer Service Tactics for Increasing Sales
How many companies are there in your industry? Ten? One thousand? More? What sets you apart from the crowd? Take a minute to think about it. Do you have the lowest prices? Are you the best at what you do? Or, is it just that you’re the only one around? Regardless of your answer, unless…
Read MoreThe Work Truck Spring Preventative Maintenance Checklist
What is Preventative Maintenance? Preventative maintenance is the act of maintaining a system to ward off future issues. Essentially, you’re trying to stop problems from happening. In terms of vehicles, “preventative maintenance ensures the equipment on your unit is ready to work,” Craig Baker, Knapheide Field Service Engineer, said. “It will help ensure your product…
Read MoreVehicle Telematics: Definition, Trends & Benefits
Telematics is becoming increasingly popular for consumer and commercial applications, especially within the automotive industry. So, what is telematics? Telematics is “the combination of information technologies with telecommunications” (Merriam-Webster, n.d.). Essentially, in automotive applications, it’s the sending, receiving and storing of data from and to a vehicle to provide users, fleet managers and/or OEMs with…
Read More