Knapheide Nostalgia: A Look Back at Our Website 20 Years Ago

Ah, the internet. It's arguably one of the world's greatest resources. It's a great way to educate, share life updates, grow your business, become a viral sensation, and so much ...

The Best Digital Marketing Tools for Growing Your Business

While many still believe that "going digital" requires advanced skills or piles of cash, that's no longer the case! In fact, it's easy and requires as much or as little ...
Knapheide-Employees-at-WTW

NTEA Work Truck Week 2023 Recap

Work truck industry professionals convened at the Indiana Convention Center in Indianapolis, March 7-10, for Work Truck Week. The event, put on by NTEA - The Association for the Work ...
Utilizing Digital Media for Lead Generation

Types of Lead Generating Online Advertising

World Social Media Day is Sunday, June 30 The buying process has changed. More than ever, we consult the internet before we make any sort of purchasing decision, whether it's ...
Knapheide Truck Pool

Work Truck Industry Terms & Acronyms Guide

The automotive industry is full of specialized terms and acronyms; it's easy to get overwhelmed by all of it! Whether you're a customer trying to understand the lingo, new to ...

Using Short-Form Video Content for Your Business

Video, especially short-form, has taken social media by storm in recent years. Many attribute the rapid growth to TikTok's success. The app, which began as a platform for sharing dance ...

5 Easy Ways to Generate More Online Leads in Vehicle Sales

While your online inventory may be raking in leads for your retail business, can the same be said about your online commercial inventory? The generation of leads is crucial for ...
Prospecting Dealers

6 Ways for Commercial Vehicle Sellers to Find Prospective Customers

FIND NEW TRUCK CUSTOMERS WITH THESE PROSPECTING TIPS Prospecting has always been a hot topic with auto sales professionals. Everyone has their own opinions and methods to which they follow. ...

Knapheide Welcomes Apprentice from Southern Crescent

Griffin, Ga. - Last week, Richard "RJ" Brent Jr. joined Knapheide Truck Equipment Center Atlanta as a welding apprentice through the newly expanded apprenticeship program offered by Southern Crescent Technical ...

8 Tips for Winterizing Your Work Truck

Winter weather will be here before you know it. If you're caught unprepared, the sub-zero temperatures, snow and ice will wreak havoc on your work vehicle and its systems. And ...